The Simpsons television show focuses on a single-income family of five — Homer, Marge, Bart, Lisa and Maggie — who live in a suburban double-storey home with two cars, two pets and an endless carousel of experiences that often feature high-profile celebrities, politicians and international holidays.
But in 2025, US Census data shows that the famous yellow characters are no longer as representative of a typical American family as they once were — and yet their popularity has endured.
In this article published by ABC News, USSC senior lecturer in American Studies Dr Rodney Taveira is quoted as saying that part of why The Simpsons mirrored a typical nuclear US family can be attributed to the childhood lifestyle of the sitcom's creator, Matt Groening.